Pricing

Simple pricing. No surprises.

Start free for up to 5 users. After that, €2.99/user/month — all features included, no tiers, no hidden costs.

Choose how you start

Free

€0 / month

Teams just getting started

Start for free →
  • Up to 5 users
  • Full access to all features
  • Initiative tracking
  • Weekly planning view
  • Weekly check-ins
  • No credit card required
  • No time limit

Grow

Popular
€2.99 / user / month

Teams ready to scale

Start free, upgrade when ready

Your first 5 users are always free. You only pay from user 6 onwards.

Everything in Free, plus:
  • Unlimited users
  • Everything in Free
  • Initiative tracking
  • Weekly planning view
  • Weekly check-ins
  • Priority email support
  • Cancel anytime

How Loach compares on price

Other OKR tools charge $6–12 per user per month. For a 15-person team, that's $90–$180/month before you've added everyone. Loach charges €2.99/user/month — and the first 5 are free.

LoachWeekdonePerdooTability
Starting priceFree (5 users)$10.80/user/mo$6/user/mo$6/user/mo
10-person team€29.90/month$108/month$60/month$60/month
20-person team€59.80/month$216/month$120/month$120/month
Free tierLimited
All features includedGatedGatedGated
Initiative tracking

Competitor prices based on published rates as of early 2026. Subject to change.

No feature gates. No upsells.

Every Loach plan — free or paid — includes the full product. There's no “Pro” version with the features you actually need locked behind it.

Initiative tracking

Track initiatives alongside your Key Results so you always know what work drives each goal.

Weekly planning view

Every Monday, your team sees their strategic focus for the week.

Weekly check-ins

1-minute progress check that keeps goals on track without meetings.

OKR management

Set, cascade, and track OKRs at team or company level.

Team workspace

Shared visibility across teams — everyone sees what matters.

Why €2.99/user — and why 5 users free?

Most OKR tools cost €8–15 per user per month. At 20 people that's €160–300/month — a real line item for a startup. We wanted a price low enough that adding your whole team is a no-brainer, not a budget discussion.

At €2.99/user, a 20-person team pays less than what most tools charge for five seats. No feature gates, no tier upgrades — everyone gets the full product.

The first 5 users are free because we want you to see the value before you commit. No trials that expire in 14 days. No credit card to remember to cancel. Just start, and pay when you're convinced.

From teams who've switched

Before Loach our OKRs were collecting dust in Confluence. Now our team works weekly on our OKRs!

SC
Sandhna ChintoeCEO, Cammio

We used to have 4 tools for our goals, KPIs, and tasks. With Loach we have 1! I love it and would highly recommend it to any team.

DJ
Donatas JonikasCEO, Winawin

I like the fact that Loach is so easy to use for me and my team. We use it every day to make sure we stay focused on what matters.

RD
Randy DrielingerCEO, 3fiftynine

Read how Loach compares

Not sure if Loach is right for you? See how it stacks up against the tools you're already considering.

Pricing questions, answered

More questions? hello@loach.app

Start free. Upgrade when you're ready.

No credit card. No expiry. No pressure. Just your team, your goals, and a clearer Monday morning.

€2.99/user/month after 5 users. Cancel anytime.